Gumshoe AI is a sophisticated platform aimed at assisting brands in tracking and improving their visibility in AI-generated search results from prominent models such as ChatGPT, Google Gemini, Claude, and Perplexity. Among its key features is Brand Visibility, which provides insights into how frequently a brand is referenced in connection with relevant topics in AI searches. Additionally, Competitive Rank allows users to compare their performance against rivals in various topics and models, while Persona Visibility enables an evaluation of their effectiveness across different buyer personas. The platform also includes Topic Visibility for assessing brand performance across a wide array of subjects, Model Visibility to identify which AI models mention the brand most often, and Cited Sources to review the primary references used by AI models, which can greatly inform content strategy. By generating thousands of interactions with AI models, Gumshoe empowers marketers to gain a clear picture of their brand's portrayal, analyze cited sources, benchmark their position relative to competitors, and monitor their "share of LLM," thus enhancing overall brand strategy. As a result, brands can make data-driven decisions to further refine their approach in the evolving landscape of AI-driven search.